Marketing Courses in Baku
INNAB runs 10 marketing programmes in Baku, from a 4 hour introduction to the 88 hour Marketing High School programme.
Digital and social
Digital Marketing (10 hours) covers digital fundamentals and website optimisation. Social Media Management (16 hours) and SMM and Meta Ads (14 hours) cover social platforms and paid campaigns.
Brand, category and sales
Brand Management (10 hours), Category Management (10 hours), Commercial Marketing (10 hours) and Communication (12 hours) cover the rest of the field. Excel for Marketers (10 hours) covers marketing analytics in Excel.
Marketing High School Training
The Marketing High School training program provides you with the essential knowledge and skills to succeed in the modern marketing world. Within this program, you will learn about various areas of marketing, including digital marketing, brand management, and marketing analytics. Through practical exercises, you will improve your ability to develop and apply marketing strategies. This program will prepare you for success in the field of marketing.
General Marketing Training
If you want to gain strong knowledge in the field of marketing, this training program is an ideal choice. You will learn the basic marketing principles, the 4P concept (price, product, promotion, place), and methods of market segmentation and targeting to acquire professional skills. The training will support you in understanding customer behavior and conducting market research.
Commercial Marketing training
The Commercial Marketing training program developed by Innab Business School is designed for those who want to improve their knowledge in sales and marketing. In this program, you will gain practical knowledge about the basic principles of commercial marketing, campaign mechanisms, traffic and market research, DPSM standards, merchandising, planograms, and launch projects.
Communication training
The Communication training program provides you with in-depth knowledge in corporate and public relations, internal communication, and crisis communication. Through this program, you will learn to develop effective communication strategies in a modern work environment, prepare for crisis situations, and successfully implement social responsibility projects.
Digital Marketing training
The Digital Marketing training will teach you the fundamental principles of digital marketing and website optimization, introducing you to SEO, Google Ads, and other effective digital strategies. By the end of the training, you will be able to create successful strategies using modern marketing tools.
Social Media Management Training
The Social Media Management training program provides participants with fundamental knowledge on creating and managing effective advertising campaigns on social media platforms. This program aims to develop practical skills related to creating and optimizing social media accounts, preparing advertising strategies, and measuring results.
Category Management training
The training program provides you with the necessary knowledge and skills to make product assortment decisions. By participating in this program, you will learn how to build effective business communication with suppliers, negotiate commercial contracts, and ensure KPI performance. In addition to the core principles of category management, you will also study product portfolio definition, stock management, and pricing strategies.This training allows you to practically apply modern approaches in category management and is an invaluable opportunity to support your professional development. After completing the program, you will be able to succeed in your field with the knowledge you’ve gained.
Brand Management Training
The Brand Management training is designed for those who want to build, manage, and grow a strong and sustainable brand. The program covers topics such as developing brand strategies, modern branding tools, and the impact of consumer behavior on brand perception.
Excel Training for Marketers
In our training, you will learn the key functions of Excel for marketing analytics. You will gain practical skills in data cleaning, report preparation, and creating analytical reports using visualization tools. This program offers you the opportunity to perform effective analytical tasks in the field of marketing and understand customer behavior. By participating, you can advance your career!
SMM & META ADS Social Media Marketing and Meta Ads Training
The SMM and Meta Ads training program will teach you the basic principles of social media marketing and the effective use of Meta ads. In this program, you will gain knowledge to develop social media strategies, create advertising campaigns, get acquainted with Meta Business Suite and Business Manager, and practically master ad targeting and budget optimization.
Frequently asked questions
How long is the digital marketing course?
Digital Marketing runs 10 hours.
Which course covers SMM?
Social Media Management (16 hours) and SMM and Meta Ads (14 hours).
Is there a full marketing programme?
Yes, Marketing High School runs 88 hours.
Do you have a question?
If you are unsure where to start, call us!
- Elmlar branchPhone: (+994) 50 290 61 21
- Ganjlik branchPhone: (+994) 70 290 61 21